The Story Behind On Running Cloud

2025-03-06

When it comes to innovative running shoes, few brands have made as significant an impact as On Running Cloud. Founded in 2010 by Swiss engineer Olivier Bernhard and his friends David Allemann and Caspar Coppetti, On Running Cloud has quickly become a favorite among runners worldwide. The brand's unique selling point is its patented CloudTec® cushioning system, which provides a soft landing and a firm take-off, offering runners a unique experience that feels like running on clouds.

Origins of On Running Cloud

The idea for On Running Cloud was born out of Bernhard's desire to create a running shoe that could replicate the feeling of running barefoot while still providing the necessary support and protection. Drawing on his experience as a professional Ironman triathlete, Bernhard spent months experimenting with different materials and designs. Eventually, he developed the first prototype of the CloudTec® system, which features individual cloud-like pods that compress upon impact, absorbing the shock and then locking together to provide a firm platform for propulsion.

Innovation and Technology

On Running Cloud's success can be attributed to its relentless focus on innovation. The CloudTec® cushioning system is just one example of the brand's commitment to pushing the boundaries of what is possible in running shoe technology. The company also incorporates other advanced features such as Zero-Gravity foam, which reduces the weight of the shoe without compromising on cushioning, and Speedboard technology, which enhances energy transfer and propulsion.

A Product for Every Runner

Whether you're a seasoned marathoner or a casual jogger, On Running Cloud has a shoe that's right for you. The brand offers a wide range of models, each designed to meet the specific needs of different types of runners. From the lightweight CloudflyerCloudmonsterproduct comparison spreadsheet, which includes comprehensive information on all the available models.

Global Recognition and Community

Over the past decade, On Running Cloud has grown from a niche brand to a global phenomenon. The shoes are now worn by professional athletes and recreational runners alike, and the brand has garnered numerous awards for its innovative designs. But perhaps the most significant achievement is the community that has formed around the brand. On Running Cloud hosts events and races that bring runners together, fostering a sense of camaraderie and shared passion.

Looking to the Future

As On Running Cloud continues to grow, the brand remains committed to its core values of innovation, performance, and sustainability. With a focus on reducing its environmental impact and creating products that enhance the running experience, On Running Cloud is poised to remain at the forefront of the running shoe industry for years to come.

Whether you're looking to improve your running performance or simply enjoy a more comfortable run, On Running Cloud offers a range of products that can help you achieve your goals. Don't forget to explore the full product range via this detailed spreadsheet

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